Birth nameSamuel Lawrence Lopez Concepcion
BornOctober 17, 1992 
GenresPop, F-popR&B
OccupationsSingerdanceractorhost,model stylist
(plays piano and guitar)
Years active2002–present

Samuel Lawrence Lopez Concepcion (born October 17, 1992) in ManilaPhilippines, is a Filipino singer and actor and host. 

Concepcion was born on October 17, 1992 in ManilaPhilippines to Raymund Concepcion and Gene Concepcion, both stage actors from the Metropolitan Theater. He is the third of four children and siblings to Kuya Red (24), Diko Kevin (23) and as Sangko Sam to their younger sister, Gabby (13). After he was born, their parents eventually stopped in theater acting so they were not able to see them perform, however, it leads Concepcion to do theater roles as his parents did.  Concepcion was home schooled under the International Studies. As early as two years old, Concepcion was already able to carry a tune and dance to simple songs. At five years old, he had his first public performance at a worship cantata which later landed him the role of the young Jose Rizal in a stage play entitled, Sino Ka Ba, Jose Rizal?.  During the play, he was discovered by David Cosico, a talent manager, who then encouraged Concepcion to sign up with S.T.A.G.E.S and enroll in Trumpets Playshop music theatre class to further hone his talents and potential. Concepcion already had various plays under his name, as early as nine years of age. This included the role of Edmund Pevensie in the local stage adaptation of The Lion, The Witch, and The Wardrobe, 'Peter Pan and the Time Machine and Mr. Noah’s Big Boat. Aside from theatre plays, Concepcion also appeared on television through a commercial featuring him and his real-life dad in Maggi Sinigang sa Miso. He also appeared on various shows for children on ABS-CBN, such as Sineskwela and Hirayamanawari. Concepcion even had a regular hosting stint on ABC-5’s A.S.T.I.G. (All Set To Imitate God), a show about God made for children.
Concepcion’s musical influences include Gary ValencianoMichael JacksonJustin TimberlakeChris BrownBilly Crawford and Christian Bautista. In fact, Concepcion was even invited to guest in two of Christian Bautista’s concerts namely, Dunkin Donuts: Color Everywhere on March 2005 and Heartfelt on November 2005.

He emerged as the winner for the Big Division of Little Big Star's Season 1 in April 2006. He currently has a contract under STAGES and ABS-CBN's Star Magic. Concepcion started on a total of 12 theater roles and had various plays even at a young age, including the role of Edmund Pevensie in the local stage adaptation of The Lion, The Witch, and The Wardrobe and Mr. Noah’s Big Boat. He has been in the role of Peter Pan from 2002 until 2012.  Aside from theater roles, he has acted in movies including Way Back Home and Shake, Rattle & Roll 13. He acted in his first lead role on 2012 in the first Filipino musical-film entitled, I Do Bidoo Bidoo: Heto nAPO Sila!. He had his first role in television in ABS-CBN's Mga Anghel na Walang Langit, and his major break as Boy Bawang in the fantasy series Super Inggo. He also played the role of Bea Alonzo's younger brother in Betty La Fea, Filipino TV series, and in Mirabella in 2014.

Sam Concepcion is an award-winning talent and the youngest heartthrob in the Philippines. He has been theatre acting ever since he was 9. But Sam's biggest break happened when he joined Little Big Star, a singing talent search in ABS-CBN hosted by Ms. Sarah Geronimo where he competed against Charice Pempengco (she won 3rd Place). Sam instanly became the crowd favorite; was always the texters choice awardee eversince the program started. He competed very well and eventually won the title The Brightest Star as he emerged the ultimate winner of the said program in April 2006. Victory had come unexpectedly for Sam, but due to his very evident talents and the love of the Samsters, what his loyal supporters would collectively call themselves, he won by a mile.

Sam speaks fluent Filipino and English. 


In 2007, he launched his self-titled album under Universal Records and was certified Gold by the Philippine Association of the Record industry. 

  • Pop Class (2010)
  • Forever Young (2011) - hit the charts at Number 1 for seven weeks in a row. 
  • Infinite (2013)

Earlier Achievements:

  • Representative to the Korea World Travel Fair (2006) by the Department of Tourism
  • As Youth Role Model and Spokesperson (appointed by Department of Education(2007)
  • Ambassador for Get Caught Reading campaign by National Book Development Board's (NBDB)
  • Official Spokesperson of the Philippines for "B4USurf" (2008)
  • Youth Ambassador for Education and the Arts" in the 3rd District of Manila (2008)
  • Ambassador for Children for World's Vision. (2008)
  • Kung Fu Fighting (First Filipino chosen by Dreamworks to sing the theme song of the animated movie, Kung Fu Panda, which was included in the Asian soundtrack album.)
  • Performed in Malacanang, chosen by the Philippine Government to sing in front of the former President of the Philippines, Gloria Macapagal-Arroyo (2009)
  • Also performed in front of the top world economic leaders during the APEC's "Business Advisory Council Gala" Opening.  (2009)
  • Awarded by the United Nations Youth Association of the Philippines the prestigious UNAPOutstanding Youth Leader award given in Malacanang Palace in 2009.



Sam Concepcion serenading the students of St. Scholastica, Manila for World Vision's "Youth Campaign Against Hunger" in 2011.
On October 2008, Concepcion was appointed by the Philippine Department of Education as the Youth Role Model and Spokesperson. Being its Ambassador for Education, Concepcion was tasked onto a nationwide school tour, dubbed as, SAMa-SAMa sa Eskwela, that aimed to encourage students across the country to prioritize their education while reaching for their aspirations. Former Education Secretary Jesli Lapus asked Concepcion to inspire young Filipinos to see how education can improve oneself. He stated, "We need somebody like Sam to remind the youth that education can be enjoyable and can bring us close to our dreams..". As a spokesperson, Concepcion spearhead campaigns and advocate co-curricular concerns through the "SAMa SAMa sa Eskwela" project and other activities. He managed to visit 50 schools and 100,000 students on its first month and had been to various points in the country like PampangaBoholLagunaCebu CityCagayan De Oro City, and Davao City. Concepcion, on his talk highlights the importance of literacy, English proficiency, finding one's talent, and excelling in school. Having joined many government campaigns like "Go Negosyo," and "Anti-Smoking Campaign of the World Health Organization," Dep Ed National Director Joey Pelaez is amazed at Sam’s drawing power among the youth. He also becomes one of the National Book Development Board’s (NBDB) Get Caught Reading campaign ambassadors in 2007.
Concepcion was then appointed by the Business Software Alliance as the Official Spokesperson of the Philippines for B4USurf, an Asian-wide campaign that aimed to promote safe internet use. In addition, Concepcion is still the Youth Ambassador for Education and the Arts in the 3rd District of Manila during that time. For the campaign, he launched his PaperClay Art Competition at the Manila Ocean Park with a theme, "Ako Para sa Kalikasan".

In 2008, Concepcion has found another interest, which is advocating the rights and welfare of every Filipino child as he is the latest appointee for World Vision’s Ambassador for Children. As World Vision ambassador, he becomes active in various World Vision activities. He embarked in visiting poor municipalities and provinces in the Philippines to encourage everyone to share their blessings, so poor Filipino families can experience the joy of Christmas through World Vision’s "Noche Buena Gift". On early 2009, he visited Palawan, particularly far-flung areas of the province to see the lives of the Filipino children. In the same year, Concepcion was also appointed as the Youth Ambassador for Education and the Arts in the 3rd District of Manila wherein he launched his "PaperClay Art Competition" at the Manila Ocean Park with a theme, "Ako Para sa Kalikasan". He believes that PaperClay art is a great tool in exercising the creativity of students and the youth. On May 2009, Concepcion held another major concert entitled, I'll Find Your Heart: Part 2 held at the Crossroads77 Convenarium in Quezon City. This concert-for-cause helped raise funds for Aim Christian Learning Center.  When the Philippines was hit by Typhoon Ondoy, Concepcion along with other celebrities helped in distributing relief goods to the isolated families in evacuation centers in Metro Manila. In Marikina, who was the mostly affected by the typhoon, Concepcion gathered all the children for interaction to encourage positivity among them especially those who are traumatized by the disaster.

On December 2011, Concepcion and Star Magic artists, led by actor Piolo Pascual held a one-night concert dubbed as "A Night to Give Back" at Zirkoh Morato, wherein handicapped and disadvantaged children were the main beneficiaries. The proceeds of the concert were donated to Elsie Gaches, Reception and Study Center for Children, Sanctuary Center and Sagip Kapamilya. In the same month, Concepcion also attended a feeding program for undernourished children from Teresa Heights in Fairview, Quezon City. On December 29, 2011 Concepcion was joined by co-ambassador Tippy Dos Santos in the culminating activity of the "Child Friendly Space (CFS)" in the evacuation center situated in the village of Macasandig, Cagayan de Oro to give relief efforts to the victims of Typhoon Sendong. The two also visited some of the hardest-hit areas in Tibasak and Sitio Cala-Cala wherein they listened and bonded with the survivor families and children. “The typhoon left thousands of children homeless and vulnerable,” shares Sam. “In my own little way, I hope to comfort their weary hearts”, he added.
On September 30, 2012, Concepcion alongside other ambassadors for World Vision Organization including Tippy Dos SantosGloc 9,Ogie Alcasid and Nikki Gil joined the campaign against world hunger taglined as “Your Hunger can Feed a Child” held at the SM North Edsa Skydome. This annual event, on its third year in the Philippines, is part of a worldwide movement that aims to raise awareness and funds to fight hunger, especially among children.
In 2013, Concepcion is one among Filipino artists who performed at the annual MYX! Mo, 2013 concert held at the Mall of Asia Concert Grounds, in which the proceeds went to the millions of victims of Typhoon Haiyan (Yolanda), the strongest typhoon ever recorded that hit the country.

Soon after his winning, he has been offered lots of projects and endorsements. One of the biggest endorsments he got is being the model of Bench's newest clothing line. Bench, being one of the pioneer clothes provider in the Philippines, chose Sam to be the endorser of Bench Tweeners, made for young teens. He has also become a magazine favorite, be it in the cover or a magazine feature. He, together with Shaina Magdayao, was the cover for Candy's August 2006 issue. By September, Sam was awarded the number one Candy Cutie in Candy. He was also featured in, K-Zone, Total Girl, YES!, Hi, Inside Showbiz, Star Studio and other leading magazines in the country. This has once again proved that he is very much in demand to teenagers.

Moreover, Sam's achievements didn't stop from winning in LBS. In just a year, he achieved a whole lot more both locally and internationally. Last June 2006, Sam's first short film entitled Miko won 1st place at the Bogen Imaging Film and Video Shorts 2006 in a New York Film Festival. Meanwhile in Korea, Sam, together with the Playshop kids, won the Best Folk Performance award during a World Travel Fair. Aside from his international achievements, Sam was also hailed as the Pinoy Wannabe award winner in the Nickelodeon's Kids Choice Awards where people across the globe casted him over 25,000 votes, winning over Sam Milby, Manny Pacquiao, Bianca Gonzales and Iza Calzado last July 2006. He was also chosen to sing before world leaders, including our country's President, and top economic delegates from other countries at the pre-APEC convention held in Cebu last August 2006.

On February 19, 2011, he was the opening act for Taylor Swift's concert in Manila and sang his hits "Yeah2x", "Kung Fu Fighting", "Even If" and "Fireworks". Manila Bulletin reported that he was personally chosen by the international artist to open for her Asia-leg but it wasn't pushed through as Concepcion only performed at the Manila show. On June 17 of the same year, he also did an opening act for Miley Cyrus concert in Manila. According to Nixon Sy of Futuretainment, he was chosen after he emerged as the top young performer of his mother network - Concepcion for ABS-CBN. Concepcion also showed his directing skills and directed Tippy and Morisette's Face Off concert. He also contributed his time and talents for free when he joined the "Pilipinas, Tara Na!" music video together with the other Filipino artists to boost domestic tourism of the country.

Concepcion celebrated his 10th anniversary in show business by starring as the lead character of Peter Pan in the musical version which was staged by Repertory Philippines and S.T.A.G.E.S at the Meralco Theater. This production is also the first time that this version of Peter Pan, written by Stiles and Drewe and the late Willis Hall, will be staged in Asia. It relives Sir James Barrie's timeless tale of the boy who never grew up. He also released his third studio album entitled "Forever Young" under Universal Recordswith Forever Young serves as the single of the album. The single went on to the MYX Philippines Chart at Number 1 for seven consecutive weeks.

On July 2012, Concepcion was invited in Indonesia to guest in a morning variety show, Dahsyat Musik on RCTI Channel.  He performed his single "Forever Young" and his rendition of "Yeah 3x.". This is the first time that he got to perform for Indonesians, wherein he reached the top spot of the trending topics in Indonesia.  After his performance, a talent manager in Indonesia immediately talked to Concepcion and his manager for a future career in the country. According to Concepcion on an interview, this will be his stepping stone to penetrate the Asian market. On the same month, he releases his single "Forever Young" in Indonesia under THREE Heiz artist management. The actor will soon be in Indonesian dramas, recordings and commercial endorsements.  Following his guesting on the show, Concepcion won as "Most Awesome Guest" on Dahsyat Awards in Indonesia on 2013.

Concepcion is set to release his second full-length album, Infinite on August 10, 2013 under Universal Records which was originally set for April release. The album celebrates his 10th anniversary in the music industry. He stated, "It’s totally different from the way I used to sound. It’s a new sound and a new look for me as a recording artist. That’s one thing that my fans can look forward to." He also added, "It's going to be new music for me, something that you haven't heard me do."He also revealed that part of 2013 will be dedicated to his international career. He released his first single "No Limitations" ahead of his album on May 24, 2013 through digital download which became no. 1 for five consecutive weeks. On June 25, it was announced that he will again take part on the Philippine Popular Music Festival to sing "Dati" with Tippy Dos Santos and Quest. The song was written by Thyro Alfaro and Yumi Lacsamana.

Concepcion is also set to appear in an upcoming series of ABS-CBN entitled as "Mira Bella" in 2014, with young actors Julia Barretto and Enrique Gil. In an interview with ABS-CBN News, Concepcion said it has been a while since he played the lead character and this is a good opportunity for him to hone his skills and become a better actor.

His first major solo concert is happening on March 15, 2014 in Manila, at the Music Museum. Posters and how to buy tickets online are shown below. 

Solo Works

Studio albums

Repackaged Album
Video Album

Featured Works


  • 2006: Little Big Star
  • 2008: Kung Fu Panda Asian Soundtrack
  • 2008: The Greatest Love
  • 2012: First Class
  • 2012: I Do Bidoo Bidoo: Heto nAPO Sila! Movie Soundtrack
Video Albums
  • 2004: Dunkin Donuts Christmas Album
  • 2006: Little Big Deeds
  • 2008: Kung Fu Panda (Kung Fu Master Edition)
  • 2008: Kung Fu Panda (Secret of the Furious Five)




2006MikoMiko RomualdezOctoArts
2007Shake, Rattle & Roll 9PaengRegal Films
2010CincoIvanStar Cinema
Pinoy ScoutLesterIndie
2011Way Back HomeAJ DelgadoStar Cinema
Shake, Rattle & Roll 13BryanRegal Films
2012I Do Bidoo Bidoo: Heto nAPO Sila!Rock PolotanUnitel Productions and Studio 5
2013Mga Kwento ni Lola Basyang
2013Kimmy Dora: Ang Kiyemeng Prequel            cameo                          Star Cinema                      


2002Sino Ka Ba Jose Rizal?young Jose Rizal
First NameNoah
The Lion, The Witch and The WardrobeEdmund Pevensie
2003Song of MulanMushu
2004Mr. Noah’s Big Boatvoice of Japeth (Noah’s son)
Ryan Cayabyab @ 50young Ryan Cayabyab
Peter Pan and the Time MachineWendell
2006Philstar EventPaperboy
2007High School Musical on StageTroy Bolton
2011Peter PanPeter

Awards and nominations

Here is the incomplete list of awards and nominations and various recognitions received by Sam Concepcion.

200518th Aliw AwardsBest Child PerformerNominated
Entertainment KonekMale Crush ng BayanWon
2006Nickelodeon Kids’ Choice AwardsPinoy WannabeWon
19th Aliw AwardsBest New Male ArtistNominated
Yes! Philippines AwardNext Male SuperstarNominated
CREBAFilipino World Champion Artist AwardWon
K-Zone AwardsBest Male Singer of the YearWon
CandyRap AwardsFavorite Teen StarWon
200733rd Metro Manila Film FestivalBest Supporting ActorNominated
20th Aliw AwardsBest Stage Actor in a MusicalNominated
21st Star Awards for TV Best Public Affairs Program HostNominated
German Moreno Special citationVaudeville AwardWon
2008MYX Music AwardsBest New ArtistWon
Gawad PASADO AwardsPinakaPASADOng KabataanNominated
2009Pure & Fresh Top Teens AwardsTop Teen Male EntertainerWon
United Nations Youth Association of the PhilippinesUNAP Outstanding Youth LeaderWon
Dangal ng Pilipinas AwardBest Promising Male Young Singer PerformerWon
201127th Star Award for MoviesNew Movie Actor of the YearNominated
FAMASGerman Moreno Youth Achievement AwardWon
2012MYX Music AwardsFavorite Male ArtistNominated
Favorite RemakeNominated
Favorite MYX Celebrity VJNominated
2013Dahsyatnya AwardsThe Most Awesome guest starWon
10th Golden Screen Awards for MoviesBest Performance by an Actor in a Lead Role-Musical or ComedyNominated
26th Awit AwardsBest Performance by a Male Recording Artist (Kontrabida)Pending

In the recent Phil-Pop Music Fest 2013, Sam Concepcion's song "DATI" (Before) feat. Tippy dos Santos, which has gained popularity, became the winning entry.  The song was composed by Thyro Alfaro, and Yumi Lacsamana.


























Sam Concepcion - Candy Magazine Cover [Philippines] (May 2008)



One of his performances on TV

Performed in World Travel Fair in Korea

Kung Fu Panda MV

As GIGGER BOYS (Young actors performing as a group and they called themselves GIGGER BOYS only for ABS-CBN A.S.A.P Show)



Guesting in Indonesia

At PhilPop











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